Deputy Chief Minister Launches Teaser for Dogri Film “Shah Shahni” in Jammu; Pledges Support for Regional Cinema

JAMMU, April 12, 2026 — Deputy Chief Minister Surinder Choudhary officially released the teaser for the upcoming Dogri feature film, “Shah Shahni,” during a ceremony at the Press Club Jammu today.

Addressing the gathering, Choudhary characterized cinema as a premier medium for the preservation and promotion of language, culture, and heritage.

He lauded the creative team, specifically Director Rajnesh Kumar Gupta, for their commitment to highlighting regional identity through the Dogri language and urged the public to actively support local productions to ensure linguistic traditions flourish among younger generations.

During the event, the Deputy Chief Minister reaffirmed the government’s commitment to revitalizing the film industry within Jammu and Kashmir. He noted that vigorous measures, including robust policy support and various incentives, are being implemented to create a highly conducive environment for filmmakers.

By providing a platform for shared histories and emotional storytelling, Choudhary emphasized that regional cinema serves as a vital bridge between communities, transcending religious and social backgrounds to unite the region under a shared cultural identity.

The launch event was attended by a diverse group of senior officials, prominent film personalities, media representatives, and citizens. Choudhary concluded by expressing his optimism for the success of “Shah Shahni,” hoping the film attracts a wide audience and sets a precedent for future Dogri cinematic ventures.

He reiterated that the protection of the Dogri language is a collective responsibility, calling upon all sections of society to champion the growth of the regional film industry.